- Zimbabwe's berry exports surged by 50% to 8 million kg in 2024 from 6 million kg in 2023
- Berries are versatile, used fresh, in salads, baked goods, sauces, and smoothies
- The surge is driven by farmers and exporters recognizing lucrative opportunities in berry cultivation
Harare-Zimbabwe's berry exports surged by 50% to 8 million kilograms in 2024 from 6 million kilograms exported in 2023.
Berries are versatile fruits enjoyed fresh, in salads, baked goods, sauces, and smoothies. They are used in juices, teas, and cocktails, and are popular in nutritional supplements for their antioxidants.
The surge is driven by Zimbabwean farmers and exporters who have recognized the lucrative opportunities in berry cultivation, with local farmers, agricultural companies, and government agencies playing key roles.
In 2023, Zimbabwe exported 5.605.894 million kilograms of berries, which increased to about 8.396,217million kilograms in 2024, translating to an export of 8,395,217 kg as reported by the Zimbabwe National Statistics Agency (ZimStats).
Blueberries have emerged as the dominant export, highlighting the country's potential in high-value fruit production while grapes, cranberries, bilberries, strawberries, raspberries , blackberries and dried fruits were trailing.
The increase in berry exports occurred between 2023 and 2024, with farmers gearing up for a more robust export season.
This surge is crucial as it contributes significantly to Zimbabwe's economy by creating jobs and increasing foreign exchange earnings.
Headlining the export destinations is Europe, the United Kingdom, and parts of the Far East.
According to Zimbabwe Economic Review the berries are 100% exported there are no local sales.
To enhance the marketing and cultivation for the berries exports they are key investments that needs to be done
The initial investment per hectare ranges from US$70,000 to US$120,000, with plans for a 50-hectare expansion requiring between US$5million and US$6 million.
Proposed financing involves a combination of debt and equity, with a suggested tenure of five years at a 10% annual interest rate.
The berry farmers proposed structured finance backed by the government as essential to enhance the participation of indigenous farmers in the berry market.
Consistent electricity supply from ZESA is also critical for efficient irrigation, as each plant requires about 5 litres of water daily.
Investment in cold chain logistics, including pack sheds, refrigerated trucks, tractors, and sorting machines, is necessary to maintain the quality of exports.
As blueberry farming is relatively new in Zimbabwe, training and skills development for farmers are vital to ensure high production standards.
Government incentives will encourage further investment in the berry sector, addressing the growing global demand.
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