High internet usage amid lockdown restrictions spurs Econet’s data consumption

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  • Data consumption up 63%
  • Digital touchpoints were made available for customer use
  • Company to enhance digital channels as they are now its preferred way of doing business

Harare- Econet Wireless recorded a massive increase in data consumption in the period ended 31 August 2020 as the use of digital platforms amid the Covid-19 induced lockdown increased.

In a trading update for the period under review, the Company said data traffic increased as digital enablers were required in various sectors of the economy.

Consequently, data consumption was up 63% in the period.

The COVID-19 pandemic resulted in authorities implementing lockdown restrictions to curb the spread of the disease and as a result, movement of people was limited thereby necessitating the use of digital platforms for various activities.

The pandemic increased adoption and acceptance of digital channels for customer interactions and query resolution.

The Company took advantage of the pandemic to come up with digital solutions that ensured the health and welfare of its customers and staff.

“Multiple digital touchpoints such as chatbots, web self-care, USSD self-care and WhatsApp helpline are now available for customer convenience and efficiency”, the Company said.

The increases in adoption were attributed to COVID-19 physical distancing and safety measures implemented by the Company to protect its customers and teams from infection.

The Company stated that it will continue to enhance its digital channels as telecommuting and serving customers through these channels has become its preferred way of conducting business.

In the statement, the Company said its digital transformation roadmap leverages on technology to deliver innovative solutions that respond to customer needs and deliver value. 

On the outlook, the business believes that it will continue to thrive based on its adaptable business model, dedicated staff, strong digital platforms and its unrelenting desire to continuously improve, adapt and innovate as it builds a digitally connected future that leaves no Zimbabwean behind.

Equity Axis News

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